From ClevelandBrowns.com

All 35 concession stands throughout the stadium will be remodeled with modernized facades, signage, menu boards and way-finding. The Browns’ food and beverage transformation, spearheaded by an expanded partnership with Aramark, will take a big step forward with additional celebrity chef stands that will be available to all fans in the 100 level, upgrades to all concession stands and food concepts throughout the building and additional portable chef stands added to the 500 level. Among the expanded options: Michael Symon’s “B Spot,” Rocco Whalen’s “Great Lakes Cheesesteaks,” Jonathon Sawyer’s “Sausage and Peppers” and Chris Hodgson’s “Downtown Dogs.” Even the concession areas that do not feature these chefs will be much more Cleveland-centric and provide upgraded food and beverage items.

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The lights will be brighter, the signage and way-finding throughout the concourse will be spruced up and easier to read and high-definition graphics of Browns players, legends and the Dawg Pound will be displayed inside and outside of the stadium. The graphics on the outside will be big enough to see from the road as fans drive toward Lake Erie for the big game.

Every inch of the stadium’s premium areas will be revitalized while the Grille Club, north and south clubs and upper- and lower-level suites will be restructured and refurbished. A field-level hospitality location will be added opposite of the Browns’ locker room. There, fans will be able to enjoy food, drink and warmth as they watch the players run out of the tunnel and onto the field at the start of the game and after halftime.

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Here’s a few pics of the proposed changes

“It doesn’t matter what the stadium looks like, the team just needs to win” – Every fan over the age of 50 probably

Love it. This is much needed. With the growing popularity of watching the NFL at home (Sunday Ticket, huge HD TVs) the Browns needed to inject some life into the boring concourse and suite level. The new scoreboards are fantastic, but go to (almost) any other stadium in the NFL and the Browns are way behind the times. There’s no personality, no local foods (except for a few), just regular old concession stands with regular old concession stand food. This gives the fans a little variety on what to wash down their 22nd beer with.

I’m not even going to address the suites because ha, no chance I’ll ever be in one.

Now can we please get some more damn concerts in here? Geez Louise.

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PS- Is it the most Browns thing ever to use pictures of Josh Cribbs in these new plans? He hasn’t been on the team in like 3 years.